Tag: design

Red Sage Among Top 20 Advertising Agencies in Alabama

Business Alabama has ranked Red Sage Communications, Inc. among the state’s Top 20 advertising agencies in Alabama.  The publication’s Top Rank issue is a prestigious collection of businesses spanning a variety of industries.  The 2020 Top Rank statewide book of business listings dubbed those included as “the biggest and best in...

alabama, awards, Business Alabama, creative content, design, digital advertising, digital marketing, marketing, media, news, Red Sage, social media, website development

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Responsive Design: Why you need it and how to do it.

So you’ve designed a website and its perfect. It’s informative, it’s innovative, and it looks pretty spiffy on a computer screen if you do say so yourself. Yes, you’ve really outdone yourself but it’s 2016, my friend. Computers come in all shapes and sizes and in just about any electronic you can think of. Not only does your site have to look good...

design, graphic design, marketing, SEO, web, website

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The Wide World of SEO, or: How to make friends with a search engine

So, you’ve just launched your new website, its thoughtful and engaging and the design is absolutely on point. Now, all you have to do is sit back and watch your target audience flock in droves to this online mecca into which you have poured your time (and money). Every day you check your Google Analytics, but you start to notice a distressing trend:...

design, marketing, SEO, tools, web, website

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Finding Our Niche: Developing target markets The Story of Red Sage, Chapter 4

When I first wrote my business plan in 2006, finding a target market was a big piece of my plan. I knew that specializing in an industry would make sales and marketing more efficient as efforts could be very tightly focused on reaching that single audience and would allow me to develop specialized services and/or products to serve that market and...

10 Years, branding, design, marketing, web, website

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2007-2009: Learning to Walk The Story of Red Sage, Chapter 3

Moving into our first location and adding our first employees In June of 2007, Red Sage graduated from a home-based business into a real company. (learn more about the birth of our company and our first year in business) We moved into our first location at 400 14th Street SE, Suite D, Decatur, which had four offices, a reception area, and a small...

10 Years, business development, design, marketing, Red Sage, web, website

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Free Software Alternatives as Good as their Expensive Counterparts

You read correctly: There are 100% free software alternatives to well-renowned industry software. I’ve heard a lot of misconceptions about free software, the most common being that they are awful and terribly made. Although this may be true in some cases, there are certainly others that are both high quality and used by professionals. Say you have...

design, free, graphic design, marketing, tools, web

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