In today’s digital age, your website is the most critically important piece of any marketing strategy. It’s your company or organization’s interaction point with the world, so it needs to be mobile-ready, with a simple user interface. It also needs to be optimized for sales and leads. Continue Reading
A blog by Red Sage Communications
It’s the critical question every marketing director, specialist or consultant should be asking: How do I create marketing approaches that will lead to results? Continue Reading
As you set your goals for 2018, consider creating a positioning statement. It’s one of the best investments you can make in your business or organization’s future. Continue Reading
3 tips for using analytics for your business Have you ever logged into Google Analytics and been overwhelmed by the sheer amount of information at your fingertips? Or been given an excel spreadsheet of customer data and not known what to do with it? At Red Sage, we are digging
So you’ve designed a website and its perfect. It’s informative, it’s innovative, and it looks pretty spiffy on a computer screen if you do say so yourself. Yes, you’ve really outdone yourself but it’s 2016, my friend. Computers come in all shapes and sizes and in just about any electronic
So, you’ve just launched your new website, its thoughtful and engaging and the design is absolutely on point. Now, all you have to do is sit back and watch your target audience flock in droves to this online mecca into which you have poured your time (and money). Every day
Ever wonder why most spas choose blue for their interiors? Have you ever felt anxious in a room with yellow walls? Have you noticed how most restaurants use reds in their logos and branding? Coincidence? Think again! These colors have been meticulously chosen based on their studied, psychological influence. Ever
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