Red Sage Marketing Coordinator Matt Kroschel Earns Google Certification

Marketing Coordinator Matt Kroschel is the latest Red Sage Communications team member to earn a credential from Google.  Kroschel is now Google Digital Garage Certified in The Fundamentals of Digital Marketing, after completing more than 40 hours of rigorous online course work.

Google’s Digital Garage offers a pathway to mastery of successful social media, website, and Google Ads campaign development and strategic implementation.  Kroschel becomes the fifth Red Sage team member to earn at least one certification through Google’s official training platforms in recent years.

“As a Marketing Coordinator at Red Sage, it’s my responsibility to help clients figure out the best strategies for achieving their goals.  I already have significant experience in storytelling, writing and social media.  Earning this Certification adds another piece to the puzzle, allowing me to more effectively fold-in and execute digital marketing and SEM strategies where appropriate,” said Kroschel.

Some of the focus areas covered while earning a Google Certification are approach, creative best practice, audience identification, flight and delivery timing, budget, optimization techniques and ROI calculation.  Digital advertising is a constantly evolving space, and Red Sage prioritizes remaining an industry leader in application of the latest tools.

“We’re serious about staying ahead of the knowledge curve for our clients in diverse industries throughout Huntsville, Decatur, and across Alabama,” said Michelle Stark, Vice President of Sales & Marketing for Red Sage.  “Our clients expect us to be experts, so we continually invest in training and professional development for our team.”

To learn more about Red Sage’s social media marketing and digital advertising offerings, click here.  Don’t forget to ask about our impressive case studies!