Tag: branding

Logo Refresh Done Right

Last week, we held design sessions with two clients who both referenced a logo we had designed as a favorite of theirs. It was Magnolia River’s logo that we updated a few years ago. Below you can see their original logo and its streamlined successor.

branding

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Five Steps to Naming a Company

One of my favorite things to do at Red Sage is to help potential business owners name their new company. What a privilege it is to be there at the birth of a company and to be involved in something as important as coming up with a solid business name and brand! Of course, we’ve also used the process I am sharing here today to help existing businesses...

branding, marketing

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