Tag: marketing

Red Sage Adds Two Account Executives to Growing Team

March 31, 2021
Wendy Daehn
Sage Advice

Red Sage Communications, Inc., has hired Tonya Retherford and Wendy Daehn as Account Executives. Retherford specializes in B2B and B2G marketing, and brings years of branding, strategic planning, internal communications, culture building, and sustained public relations and media placement experience to the agency. She has successfully served in leadership...

B2B marketing, B2C marketing, content marketing, Decatur, digital marketing, hiring, Huntsville, marketing, marketing jobs, North Alabama, Red Sage Communications

Veteran Creative Storyteller Bryce Tufts Hired as Art Director at Alabama “Top 20” Advertising Agency Red Sage Communications

November 12, 2020
Matt Kroschel
News

Huntsville & Decatur, Ala. – Red Sage Communications, one of Alabama’s leading full-service integrated communications agencies, has hired Bryce Tufts to guide its creative team as Art Director.

alabama, Art Director, B2B marketing, B2C marketing, Bryce Tufts, community marketing, content marketing, Decatur, digital marketing, Huntsville, marketing, North Alabama, Red Sage Communications, Strategic marketing

Red Sage Communications, Inc. Senior Marketing Specialist Selected for Leadership Greater Huntsville’s Management Academy

August 17, 2020
Sarah Macaluso
Featured, News

Huntsville, Ala. – Red Sage Communications, Inc. is pleased to announce Senior Marketing Specialist, Sarah Macaluso, has been chosen to participate in Leadership Greater Huntsville’s Management Academy Class 11. The business leadership training academy is recognized as a premier personal and professional development organization in the North Alabama...

B2B marketing, B2C marketing, Leadership, Leadership Greater Huntsville, Management Academy, marketing, Red Sage

Red Sage Administers Covid-19 Crisis and Recovery Communications Roundtable for Government Contractors

In March, April, and May, Red Sage developed and administered multiple roundtable discussions. These discussions brought together communications and marketing experts from across the region, with a focus on COVID-19 crisis and recovery. Our goal was to create a robust conversation around the unique challenges COVID-19 has presented in key industries...

B2B, B2G, communications, COVID-19, government contracting, marketing

Huntsville Business Journal Interviews Ellen Didier on Success in Business, Marketing

Red Sage Founder and President Ellen Didier is featured in April’s installment of the Huntsville Business Journal. The “Sitdown with Success” series spotlights local entrepreneurs who describe their successes and failures, with tips for upcoming business owners. In the article, Didier discusses the Huntsville marketing landscape...

business, Ellen Didier, entrepreneurship, Huntsville Business Journal, marketing, media, news, Red Sage, website design

Red Sage Among Top 20 Advertising Agencies in Alabama

February 19, 2020
Michelle Stark
News, Sage Advice

Business Alabama has ranked Red Sage Communications, Inc. among the state’s Top 20 advertising agencies in Alabama. The publication’s Top Rank issue is a prestigious collection of businesses spanning a variety of industries. The 2020 Top Rank statewide book of business listings dubbed those included as “the biggest and best in...

alabama, awards, Business Alabama, creative content, design, digital advertising, digital marketing, marketing, media, news, Red Sage, social media, website development

Red Sage Marketing Director Michelle Stark Joins HudsonAlpha Navigate Mentorship Program

February 11, 2020
Michelle Stark
News, Sage Advice

The HudsonAlpha Institute for Biotechnology has launched a new mentoring program to help strengthen biotech and life sciences entrepreneurs. The Navigate program is modeled after MIT’s Venture Mentoring Service program, which has been successfully mentoring entrepreneurs for more than 20 years. Red Sage Communications’ own Marketing Director,...

alabama, business, communications, entrepreneurship, Huntsville, marketing, media, mentorship, Michelle Stark, public relations, Red Sage

Outsourced Marketing: Meet Your New “Marketing Department”

August 21, 2019
Ashley McCurley
Sage Advice

Are you one of the many companies struggling to maximize your marketing impact? It’s a common challenge, even with strong executive leadership and talented staff.

alabama, B2B marketing, B2C marketing, Decatur, Huntsville, marketing, marketing department, marketing resources, marketing tools, Nashville, North Alabama, outsource marketing, outsourced marketing, Tennessee

Computer displaying online advertising metrics

How to Use Google Ads: What to Consider When Considering Digital Advertising

October 10, 2018
Alex Adams
Sage Advice

Wait, what is Google Ads? Is it different from AdWords? Google Ads is the new branding and organizational scheme which brings together all of Google parent company Alphabet Inc.’s most popular and effective advertising tools under a single platform. Google AdWords already arguably offered the largest and most effective digital advertising network...

Digital Ad Campaigns, digital marketing, Display Advertising, Google Ads, marketing, Online Ads, online advertising, Search Engine Marketing

How to Create Marketing Strategies That Actually Work

March 20, 2018
Michelle Stark
Sage Advice

It’s the critical question every marketing director, specialist or consultant should be asking: How do I create marketing approaches that will lead to results?

design, marketing, strategy, tools, web, website

Is your website really safe?

February 15, 2018
Red Sage
Sage Advice

The internet is a dangerous place.

design, marketing, tools, web, website

How to Create a Great Positioning Statement

January 15, 2018
Red Sage
Sage Advice

As you set your goals for 2018, consider creating a positioning statement. It’s one of the best investments you can make in your business or organization’s future.

advertising, branding, marketing

3 Tips for Using Analytics for Your Business

December 7, 2017
Red Sage
Sage Advice

3 tips for using analytics for your business Have you ever logged into Google Analytics and been overwhelmed by the sheer amount of information at your fingertips? Or been given an excel spreadsheet of customer data and not known what to do with it? At Red Sage, we are digging into Data Analytics and what it can mean for our clients. These 3 tips...

marketing, website

Responsive Design: Why you need it and how to do it.

December 1, 2016
Red Sage
Sage Advice

So you’ve designed a website and its perfect. It’s informative, it’s innovative, and it looks pretty spiffy on a computer screen if you do say so yourself. Yes, you’ve really outdone yourself but it’s 2016, my friend. Computers come in all shapes and sizes and in just about any electronic you can think of. Not only does your site have to look good...

design, graphic design, marketing, SEO, web, website

The Wide World of SEO, or: How to make friends with a search engine

October 31, 2016
Red Sage
Sage Advice

So, you’ve just launched your new website, its thoughtful and engaging and the design is absolutely on point. Now, all you have to do is sit back and watch your target audience flock in droves to this online mecca into which you have poured your time (and money). Every day you check your Google Analytics, but you start to notice a distressing trend:...

design, marketing, SEO, tools, web, website

Tag: marketing

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